Based on the production and sales of BOPP tape, this paper discusses our views on the development prospect of the industry

I. current situation of BOPP tape

In the 1980s, domestic BOPP pressure-sensitive adhesive tape (hereinafter referred to as tape) manufacturers started to this day, has been more than 20 years. Tape is a downstream product with BOPP tape film as the main raw material. Therefore, the total production of tape is directly related to the production of BOPP tape film.

The coastal areas of East China and South China are the areas with the fastest economic development in China. The total production of adhesive tape accounts for the vast majority of the total production in China, and it is also the main production and use base of adhesive tape. Textile, household appliances, hardware products, electronic products, food industry and other manufacturers are all over the world. They are the direct users of adhesive tape, and the annual usage increases by about 10%. Tape is a disposable product, which not only meets the packaging needs of all kinds of products, but also is a necessity for enterprises and institutions and families.

Since the 1980s, aiming at the huge domestic market, domestic companies have taken the lead in introducing tape production lines from abroad to produce BOPP packaging pressure-sensitive tape imported at that time. The quality and performance of the products are better than those of imported products, and the price is significantly lower than that of imported products, which saves foreign exchange, reduces the production cost of products, and replaces imported products, The production cost is saved by using the enterprise.

After more than 20 years of digestion, absorption, transformation and technological innovation of the equipment, the tape manufacturers have a set of perfect management mode, production technology and production process in production and sales, and the production and sales are expanding. Tape sales increase year by year.

With the upgrading of belt production equipment, from low speed to high speed, from narrow to wide, up to now, belt production equipment has replaced imports. This saves foreign exchange and reduces production cost for tape manufacturers.

Over the past 20 years, the production enterprises have trained a large number of management personnel, engineering and technical personnel and skilled workers, equipped with material testing and inspection equipment, and formulated practical production processes and processes. Up to now, the whole set of belt production technology has been mature through continuous improvement and renewal.

Discussion on the production and sales prospect of adhesive tape

The production of tape depends on the supply of tape film to a certain extent. In recent years, due to the soaring oil price, the price of BOPP film also increased, and the shortage of goods, even the market, seriously hindered the production of tape. Therefore, we believe that:

1. Establish a vertical supply chain of raw materials to ensure the supply of tape film

The upstream product of tape production is BOPP tape film. As far as our company is concerned, before 2002, the film used in the production of tape was mainly purchased, the price fluctuated greatly, the intermediate cost increased, and the production cost remained high, which seriously restricted the development of tape production. After many years of investigation, we took the lead in adopting a new production mode of BOPP plastic granular film directly supporting tape production nationwide, forming a vertical supply chain from film production directly to tape production. In 2002, we introduced a large BOPP film production line of Bruckner company of Germany to directly produce film and tape, Is worthy of the name of BOPP tape film and tape production joint venture. In this way, it can not only ensure the tape production, but also remove many intermediate links and costs, effectively ensure the needs of continuous production of tape, reduce the production cost of tape, improve the market competitiveness of tape, and increase the economic benefits of enterprises. Years of operation have proved that this is an effective way. Up to now, more than 60% of BOPP films have been digested. Production and sales have reached a new level.

2. Market prospect

Throughout the country, tape is widely used. Although the total production of tape is constantly expanding, the market potential is very large. It can be said that all products packaged in cartons, office appliances and household articles of enterprises and institutions are basically covered with tape. At present, in addition to the use of the eastern coastal areas continues to increase, the northwest, southwest and central areas are in the development stage. With the passage of time, the tape sales market is pregnant with huge business opportunities, which will be further highlighted. The tape industry is a huge cake, and the bigger the cake is, the sooner the winner is.

The use of adhesive tape in developed countries has been transformed, but in the majority of the third world countries, due to various reasons, the production of adhesive tape is still in its infancy or primary stage, the use of adhesive tape is also very large, and the market prospect is optimistic. Chinese mainland China's imports of imported rubber belts be roughly the same as those of the developed countries. The market of tape is not to be underestimated in foreign markets. Many Third World countries, including Southeast Asian countries, South America and the Middle East, are mainly imported from China. The developed countries and regions, including Japan, the United States, the European Union and Hong Kong and Macao, import large quantities of adhesive tape to the mainland every year. We believe that the potential market for tape export is huge, and the international market is another attractive cake for tape sales. How to occupy a place in the huge international market: enterprises must grasp the product quality of adhesive tape, make use of the interactive platform of Canton Fair and related international exhibitions, expand the publicity of adhesive tape products through the Internet, organize capable teams to search customers on the Internet, actively participate in, focus on promoting adhesive tape products, get to know foreign customers, and vigorously promote adhesive tape products abroad, Practice has proved that it is another effective shortcut to make export business stronger and bigger.

3. Strive to improve the popularity of enterprises, and use the Internet to find opportunities to set up factories abroad

After nearly 20 years of baptism, domestic tape enterprises have fully mastered the management mode, production technology and equipment performance of tape production. Therefore, in view of the growing demand for tape in the third world countries, in order to find another way out for tape production, Taking advantage of the rich material resources, human resources, differences in sales prices of the third world countries and the preferential policies of developed countries to the third world countries, domestic tape manufacturers should push tape products out of the country for production, use mature management, improve production technology and process, export equipment and technology, use the Internet to find business opportunities with the third world countries, and invest and set up factories abroad, Tape products can be sold directly in the country where they are located. First, they can occupy the tape sales market in the country where they are located. Second, they can be exported to the surrounding countries where they are used. Reduce the intermediate links of export products, win foreign exchange and honor for the country.

3. Worries and opportunities

Although domestic and foreign tape production and sales continue to increase, the prospect is optimistic. However, the potential crisis is not optimistic. It is true that adhesive tape is widely used in all walks of life. However, the environmental protection problems caused by the extensive use of adhesive tape are the major technical issues faced by adhesive tape manufacturers in the next 10 years. Therefore, it is necessary to improve the formula of glue, adopt new materials with small pollution or no pollution, reduce the environmental pollution of products, make it easy to recycle and ensure the ecological balance.

In the next ten years, tape manufacturers must strengthen the research and development of environmentally friendly tape and high value-added products. This is a challenge and an opportunity for tape manufacturers. Whoever grasps the opportunity will win.

The above is our simple view on the development prospect of tape industry. Hope to play the role of casting a brick to attract jade, to discuss and communicate with colleagues. Thank you very much!